Social Media Can Be The Savior of Your Small Business!
We came across this article on Linkedin, great writeup for entrepreneurs.
You might be wondering: “Is it okay if my small business isn’t growing?” The simple answer is NO! The fact is that 1 in 3 businesses will fail in the next 5 years. Why? Because the world of business is continuously evolving and changing. Businesses need to grow and adapt to stay ahead of their competition and ahead of their customers. But for many businesses it is human nature to simply avoid change and stay stuck in the past.
To get out of this pit of despair there are 3 things that you and your small business need to know.
1. Technology is changing the world of business as we know it.
This might seem obvious, but what does this mean for your small business? Unlike traditional marketing that many have used in the past, today marketing is no longer a one way street and you are connected with your customers in more ways than ever before.
2. Modern innovations mean you need to learn the basics to succeed and beat the odds.
You might have done a lot already, but this means more than just creating a Facebook or Twitter page. Get rid of the phone-book style ads and start engaging with your potential customers and clients as social media is the best way to do this. With the advent of ongoing technological developments and breakthroughs, making a conversation happen has become easier than ever before. Twitter, Facebook, LinkedIn and many others are free, and at the same time some of the best forms of advertisement we have available today.
Read the full article at:
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Great article… unlike the outsourcing company does its hunting using many social media sites, small businesses also need to identify their potential customer needs to stand out in the competitive market..
By Brahmanand Rao